Client: E Megatron
To create a flexible identity system which explained the values of Emegatron. The identity was to be aimed at all users who could approach the brand for its reliability & flexibility.
The EMegatron mark was customized to stand for integrated security & surveillance services. The hexagon shaped shield stands for security and the inner circle depicts the eye of a surveillance camera, both fitted inside another hexagon. The hexagon is the most complex regular polygon that can fill a plane and are the closest shape to a circle that can still form a solid grid, thus making them the strongest and most optimum way to make connections.
The simple, futuristic mark comprehended the brand’s language to depict the confidence and boldness of a reputed technology driven company.
Art Direction: R. Madhavan